Top 10 B2C Marketing Strategies
- Social Networks and Viral Marketing: remaining visible and reaching new people through friends of friends.
- Paid Media Advertising: paid ads or editorial content in publications or programs your customers frequent.
- Internet Marketing: Online ads, your website, affiliate websites, and referral websites.
- Email Marketing: The most cost-effective method
- Direct Selling: The old fashioned way, face to face
- Point-of-Purchase (POP) Marketing: putting your product at the right place at the right time for impulse and add-on sales
- Co-Branding, Affinity, and Cause Marketing: Packaging your sale with a related product or a fundraising cause.
- Conversational Marketing: chat boxes, AI chats, or live interactions make impersonal online shopping interactive.
For more details, see this article from weidert.com.
